Facebook co-founder backed co-launches 'Face Match' software

ID credentials management company Jumio, which is backed by investors like Facebook co-founder Eduardo Saverin and Citi Ventures, has launched 'Face Match' software that assesses the extent to which a photo on an ID used for online transaction matches customer's actual face.

"This new capability helps Jumio's Netverify customers assess the extent to which a photo on an ID presented during a mobile or online transaction matches the customer's actual face," Jumio said in a statement.

The California-based company offers payments and ID scanning and validation products for mobile and web transactions.

Its products are used by retailers, marketplaces and financial institutions and offers real-time ID verification of passports, driver licenses and government-issued ID cards issued by various countries, including India.

On the launch of the new technology, Saverin tweeted: "Congrats to the Jumio team for the launch of FaceMatch! Proud to be an early investor and director."

Face recognition technology is one the fastest biometric technology and is used by various governments, organisations and leading technology companies.

Social networking giant Facebook also uses face recognition technology that helps its user to tag his friends in a photo. Facebook had acquired Israeli start-up face.com in 2012 to add the facial recognition technology to its features.

Commenting on the newly launched technology, Jumio founder and CEO Daniel Mattes said, "Our new Face Match technology provides another layer of safety and convenience for Netverify clients."

Jumio's investors include Andreessen Horowitz, Citi Ventures and Facebook Co-Founder, Eduardo Saverin.

Headquartered in Palo Alto, California Jumio operates development centres in Linz and Vienna, Austria and has offices in the US and Europe.